By Paul M. Sniderman
Drawing on a large number of knowledge units and construction on analyses conducted over greater than a decade, Reasoning and selection bargains a tremendous new theoretical rationalization of the way usual electorate determine what they want and oppose politically. Reacting opposed to the normal knowledge, which stresses how little awareness most of the people will pay to political matters and the inability of consistency of their political views, the experiences awarded during this e-book redirect realization to the approaches of reasoning that may be discerned while individuals are faced with offerings approximately political matters. those experiences reveal that normal individuals are actually able to reasoning dependably approximately political matters by way of judgmental heuristics, no matter if they've got just a constrained wisdom of politics and of particular matters. a major aspect is that either the well-educated and the less-educated use heuristics in political reasoning, yet that the well-educated are likely to hire varied heuristics and keep in mind extra elements of their attention of concerns.
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Extra resources for Reasoning and Choice: Explorations in Political Psychology
PUBLIC AWARENESS, APPREHENSION, AND KNOWLEDGE To appreciate public opinion on AIDS issues, it is necessary to appreciate the extent of public concern about and knowledge of the disease. Concern AIDS is a household word. In 1985, we interviewed 1,005 people; 4 of them had not heard or read about AIDS. To put this in context: People are more likely not to know who the president of the United States is than not to have heard of AIDS. And not only is the general public aware of AIDS. They are also concerned about it.
But who is most likely to make use of a judgmental shortcut like the likability heuristic? Surely not the least sophisticated, because a requirement of the effective use of the heuristic is precisely to have organized, in a politically coherent way, both one's feelings and one's beliefs. The likability heuristic is plainly a rule of thumb that is of most use to those who already know their way around politics. This may sound like a contradiction, if the role of a heuristic is to help people compensate for a lack of information.
So it seems to us vital to ask when, rather than whether, ideological considerations are most, and least, likely to be a factor in reasoning about political choices. Put this way, one should obviously expect an interaction between political sophistication and cognition-driven reasoning, such that the more politically sophisticated citizens are, the more weight they are likely to attach to abstract cognitive considerations in making up their minds about political choices. But this line of reasoning leads to conclusions, particularly about the relation between attitudes toward political principles and attitudes toward policies intended to realize those principles, that are far from obvious.
Reasoning and Choice: Explorations in Political Psychology by Paul M. Sniderman