Download e-book for iPad: Creating a Winning E-Business, Second Edition by Ollie N. Rivers, Stuart Wagner, Ollie N. Rivers, Stuart

By Ollie N. Rivers, Stuart Wagner, Ollie N. Rivers, Stuart W. Wagner H. Albert Napier

ISBN-10: 0619217421

ISBN-13: 9780619217426

Making a successful E-Business, moment variation illustrates the techniques concerned with making plans, beginning, and advertising a brand new e-business in contemporary atmosphere. 4 varieties of instances are utilized in this functional, entrepreneurial consultant to supply a real-world strategy, together with a book-long working case learn complimented by means of bankruptcy particular real-world case reports that open and shut each one bankruptcy. also, case stories that characteristic either profitable and unsuccessful ventures are came upon through the e-book allowing scholars to benefit from the activities of others. a brand new bankruptcy on association courses (such as Amazon.com's affiliate program) is featured and all chapters are up-to-date to mirror alterations because the booklet of the 1st version.

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Id=13168. October 19, 2004. 14 BuddeComm. html. January 9, 2005. com. asp. 2005. 16 BusinessWeek. ” Issue 3684; p 56. June 5, 2000. 17 Guglielmo, Connie. ” PC Week, 14(8); A1(2). February 24, 1997. 18 Cox, B. ” E-Commerce News. php/10375_920641. November 9, 2001. 19 Wolverton, T. com. legacy=cnet. August 15, 2001. 20 Liu, B. ” E-Commerce News. http://news. php/932871. December 3, 2001. 35 Understanding E-Business This page intentionally left blank CHAPTER 2 D E F I N I N G YO U R E-B U S I N E S S I DEA LEARNING OBJECTIVES In this chapter, you will learn to: ● Identify entrepreneurial abilities ● Describe the entrepreneurial process ● Understand the factors affecting e-business success ● Identify ways to exploit e-business advantages IDEAS!

The E-Business (R)evolution: Living and Working in an Interconnected World. Upper Saddle River, NJ: Prentice Hall PTR. 2000. Sculley, Arthur B. and Woods, W. William A. B2B Exchanges. USA: ISI Publications. 1999. Segaller, Stephen. 1: A Brief History of the Internet. C. 1999. S. Department of Commerce. cfm. June 2003. End Notes 1 Guglielmo, Connie. ” PC Week, 14(8); A1(2). February 24, 1997. 2 Lohr, S. ” Naples Daily News, New York Times News Service. id=253727. October 31, 2002. 3 IDC Research.

ClickZ. php/906771. October 18, 2001. 9 The Tattered Cover Book Store Info Desk. com. 10 Chapter 1 American International Automobile Dealers Association (AIADA). “J. D. id=22751. September 10, 2004. 11 Porter, Michael E. Competitive Advantage: Creating and Sustaining Superior Performance. New York: Free Press. 1985. 12 Interstate Batteries. com/www_2001/content/about_us/default_aboutus. js=1. 2005. 13 Internet Retailer. id=13168. October 19, 2004. 14 BuddeComm. html. January 9, 2005. com. asp.

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